Every tier is a custom build — no templates, no page builders, no bloat. Custom design, mobile responsive, SEO fundamentals, and Cloudflare deployment come standard on all three; that's the floor, not the upsell. What separates the tiers is how much operational system comes with it. Pricing depends on scope, so it gets settled on the call rather than guessed at here.
Essentials
A custom site that loads fast, ranks locally, and books work on your calendar.
Custom website — no templates
SEO basics
Mobile responsive
Cloudflare deployment
Cal.com booking with custom intake questions, calendar sync, and an embedded widget
Book a consultation to discuss pricing
Professional
Essentials plus local presence and a real scheduling system for a crew.
Everything in Essentials
Google Business Profile integration
Service area map
Cal.com on the Teams plan — multiple event types, routing forms, automated confirmations and reminders, round-robin scheduling for multiple staff
Book a consultation to discuss pricing
Premier
Multi-team scheduling, booking insights, and room to grow into.
Everything in Professional
Cal.com on the Organizations plan — multi-team and sub-team routing at scale, org-level booking insights and reporting, custom booking domain
Headroom for additional crew seats as the business grows
Book a consultation to discuss pricing
Cal.com plan fees at Professional and Premier are billed to you directly by Cal.com under your own account, separate from any Scaled Trades retainer.
Book a consultation
Pick a time that works. I'll audit your current site before the call.